I started my career in marketing agencies, working on marketing campaigns, branding, and building visual identities.

As my focus shifted toward web and digital design, my tools evolved to Figma as my main design platform, supported by Miro for ideation and the Adobe Creative Suite.

I’ve worked on large-scale projects, including building and maintaining design systems, mobile applications, web platforms, and a wide range of corporate and print materials from business cards and flyers to large-format prints and exhibition stands. This experience in both print and product design gives me a strong, end-to-end understanding of the design process.

What drives me most is product design and working on complex systems, where long-term thinking, strategy, and user-centered design come together.